Souq Okaz in Taif is a prominent tourist attraction due to its long and ancient history. It was a tremendous cultural, social, and economic forum that offered a unique opportunity to learn about a mixture of art, heritage, and culture through events that attracted people from all over the globe every year. In the past, the Souq was not confined to exchanging trade interests only, but with its cultural, social, and political history since its establishment in 501 AD, it occupied a prominent place for the people of the Arabian Peninsula. It was a media platform for the tribes and their clans and a place where they met to conclude and terminate conventions. The poems sung in its squares are still on the minds until this day. Titles were given to poets and knights after rhetorical battles that crowned one and decrowned another.